Why the FJ Cruiser Still Has a Cult Following
The Toyota FJ Cruiser was never a normal SUV. It was a retro-styled, body-on-frame Toyota built for people who wanted old-school Land Cruiser attitude with modern Toyota reliability. North American sales ended after the 2014 model year, yet the FJ Cruiser still commands a passionate enthusiast market and a resale reputation that most vehicles from its era would envy.
Part of that staying power comes from scarcity. U.S. sales were modest after the first two years, which kept the total pool of clean examples small and helped used values stay strong. Two decades after launch, the FJ Cruiser has quietly become a modern classic, and interest keeps growing as overlanding culture booms.